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Crackers are often seen as a light and convenient snack, perfect for pairing with cheese, dips, or enjoying on their own. But while they may seem harmless, many popular cracker brands are loaded with ...
Nabisco Wheat Thins (left) is one of several name-brand snacks whose packaging Mondelez claims is being "blatently" copied by Aldi to trick customers into buying store-brand versions.
Mondelēz International, Inc. claims Aldi US is creating "unfair competition" for its popular products including Oreos, Wheat Thins, Nutter Butter, Ritz crackers and more ...
Today, we have 3 homemade cracker recipes for your favorite store-bought brands! We are making Ritz Crackers, Cheez-Its, and Wheat thins. These are the ultimate copycat recipes! Not only can we ...
In this article, the author breaks down Mondelēz’s lawsuit against Aldi over its packaging and explains how trade dress law protects the look and feel of consumer products. The piece explores what ...
The snack food maker is suing, alleging the packaging for Aldi’s store-brand cookies and crackers “blatantly copies” Mondelez products like Chips Ahoy, Wheat Thins and Oreos.
Aldi’s Thin Wheat crackers, for example, come in a gold box very similar to Mondelez’s Wheat Thins. Aldi’s chocolate sandwich cookies and Oreos both have blue packaging.
“I can go to the store and reasonably assume that I recognize the name, and that’s who I’m buying from,” Gerben said, but some customers “think that they might be buying something from the Oreo brand ...
Snack food maker Mondelez International is suing the Aldi supermarket chain, alleging the packaging for Aldi's store-brand cookies and crackers “blatantly copies” Mondelez products like Chips Ahoy, ...
Mondelez International, the company behind Oreo, Wheat Thins and other name-brand products, says Aldi is copying its packaging in an effort to dupe customers into buying the supermarket chain's ...
Patent and trademark enforcement has become an important economic tool for entrepreneurs.